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MARKETING 
JOURNEY

Make Money While You Sleep

Why Take This Course?

Learn how to transform email into a 24/7 revenue driver that builds loyalty, engages fans, and grows the bottom line.

Level Up Your Sports Business Skills

Built for sports marketers ready to drive revenue through email.

Designed for marketing, CRM, and digital strategy professionals in sports who want to transform email from a simple communication tool into a revenue-generating engine. Perfect for those ready to enhance personalization, build automation, and align campaigns with sales and partnerships

Email Automation

 

Personalization Strategy

 

Revenue Generation

 

Fan Lifecycle Mapping

 

Campaign Optimization

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Sean Phaler

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OPERATING EXPERT

Carolina Panthers & Charlotte FC: Leads digital marketing and international expansion, redefining how teams drive revenue through email and automation.
 

NBA & Fortune 500 brands: Experienced in scaling marketing strategies to reach and engage audiences worldwide.
 

Recognized for turning digital channels into powerful revenue tools with a results-driven, innovative mindset.

Sean Phaler is a digital marketing and performance strategy expert with more than 20 years of experience across pro sports, global brands, and international campaigns.

Course Overview

Mapping the fan journey

Identifying revenue triggers

Building automation workflows

Integrating sponsor value

Personalizing content at scale

Optimizing campaigns for ROI

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Learn how to lead game day with confidence.

© 2025 by Rise Sports Collective

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